A convergence of corporate expansion, population growth, and institutional investment creating durable demand for hospitality assets.
Multiple demand drivers create a resilient, diversified economy that sustains hospitality performance through economic cycles.
Intel is investing $28B+ in semiconductor fabrication facilities in Central Ohio, creating tens of thousands of construction and permanent jobs. This is the largest private-sector investment in Ohio's history.
Amazon (AWS), Google, and Meta are building data centers and expanding operations. Combined with Intel, Columbus is becoming a major technology hub driving corporate travel demand.
The Greater Columbus Convention Center generates over 400 events annually. The recently expanded facility draws national conventions, trade shows, and corporate events year-round.
As Ohio's state capital and home to The Ohio State University (60,000+ students), Columbus benefits from consistent government and education-related travel and demand.
Demand is up 12.3% over three years. Supply is up 3.1%. That's a 9-point gap. In hospitality, a gap like that means occupancy rises, rates rise, and well-positioned properties capture outsized revenue growth. Our Marriott conversion enters this market at exactly the right moment.

We're converting a 230-room property into a branded Marriott asset in Columbus. The property captures demand from Intel's manufacturing hub, the tech expansion, convention activity, and government travel. NewcrestImage operates it. Marriott provides the brand. We manage the investment and your experience as a partner.
View the Full Opportunity